Free Royal Mail Tracked 24 on orders over £20

Cheap Vape Juice & E-Liquid

Cheap vape juice doesn't have to mean lower quality. This collection brings together genuine, UK-compliant e-liquid at lower prices, from brands including Kingston, Donut King and Fantasi. For discontinued lines at reduced prices, see our sale & clearance range.

View as

Why Is This Vape Juice Cheaper?

Everything here is the same genuine product you'd buy at full price. Prices are lower because of value-focused brands, larger bottles and end-of-line stock. You'll find fruit, dessert, menthol and tobacco flavours as shortfills, 10ml e-liquids and nic salts.

Cheap Vape Juice and the Vape Tax

Since 1 October 2026, the Vaping Products Duty has been charged on all vaping liquid at £2.20 per 10ml, plus VAT. Some products are still sold from pre-duty stock until 31 March 2027, so prices across the market will rise as duty-paid stock replaces it. Our vape tax guide explains what it adds to each size.

Be Wary of Prices That Look Too Good

From 1 April 2027, every legal vaping product must carry a duty stamp and include the duty in its price. A product priced at or below the tax it should contain is a warning sign that it may not be legal or safe. Buying from an established UK retailer is the simplest way to be sure.

Cheap Vape Juice & E-Liquid FAQs

Can't see your question? Get in touch.

Is cheap vape juice lower quality?

Not here. Everything in this collection is genuine, UK-compliant e-liquid from established brands. The lower prices come from value ranges, larger bottles and end-of-line stock.

Why are vape juice prices going up?

The Vaping Products Duty adds £2.20 per 10ml, plus VAT, to all vaping liquid. Prices are rising gradually as retailers sell through pre-duty stock, which can be sold until 31 March 2027.

How can I save money on vape juice?

Use an efficient pod kit or MTL device, which uses less e-liquid than a sub ohm kit, choose the right nicotine strength so you don't vape more than you need, and keep an eye on our sale and clearance range.

Is very cheap vape juice safe to buy?

Be cautious with prices that seem too low. From 1 April 2027, legal vaping products must carry a duty stamp, so a product priced below the duty it should contain may be illegal. Buy from established UK retailers.